Matt Borchard

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Last quote by Matt Borchard

Part of the issue is discoverability. Instagram is built for finding what you don't follow easily, Snapchat isn't. If Snapchat can figure that out, that will help, because why make content people can't find?feedback
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Aug 02 2017 Snapchat
Find all of Matt Borchard’s quotes that have been published in 3 different articles on this page. Matt Borchard’s quotes are organized by date and topic, making it easy for you to compare, for example, what Matt Borchard has said both recently, and in the past, on a variety of topics. Some of the topics Matt Borchard likes to comment on include presence and client. Most recently, Matt Borchard said, “My guess is most people are asking themselves: 'Why invest in content on a smaller, and slower growing, platform than Instagram and Facebook Stories?'. This seems a bit short-sighted though right? Brands should make content for audiences, not platforms. If your sweet spot is 18-25 years olds, Snapchat is probably a good place to distribute content but so is Instagram. I don't think it's one or the other, but finding the right mix.”.
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