Sean Bratches

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Last quote by Sean Bratches

I had some familiarity with the Susan G Komen through a few years that I spent in the sports world. In the United States, October -- when the US Grand Prix takes place -- is Breast Cancer Awareness Month. I went on a little bit of a mission to align the two and the support has been absolutely extraordinary.feedback
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Oct 19 2017
This page is completely dedicated to what Sean Bratches has to say. All of Sean Bratches’s quotes are organized here by date and topic. The most recent quote attributed to Sean Bratches came from an article called Why COTA is going pink for breast cancer awareness at the U.S. Grand Prix: “Our graphic overlay is going to have a pink influence, and the mic wind socks are going to be pink. We are going to have a presence on all our digital platforms. From a social standpoint, we are going to be finding the highest hill we can find and screaming about what the opportunity is for people to engage with this and help support awareness and support the cause.”.
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Sean Bratches quotes

Sep 22 2017 - London

We're going to see more of these events, I think in London and around the world.feedback

Sep 13 2017

Free to air is critically important to us. My vision as it relates to media rights is a hybrid of free-to-air and pay. Our plan is to balance the two but have a prominent, over the year, free-to-air voice. That is important from a fans, sponsors and relevance standpoint.feedback

Aug 21 2017

Of course as we do in Formula 1, we'll continue to evolve and innovate in the way we run this virtual counterpart to the F1 Championship to ensure we provide the most exciting and enjoyable experience we can for our fans.feedback

Jul 05 2017 - Singapore

We have a proud and longstanding relationship with motorsport in Asia, working with some great motor race circuit owners and successful race promoters from Singapore to Suzuka in Japan through to Shanghai in China. Across the region, Formula One fans have proven themselves to be some of the sport's most passionate supporters with over 8.8 million people attending race weekends since 2004.feedback

Jul 05 2017 - China

We are keen to build on this, developing our brand through unique live entertainment experiences designed to get fans closer to the action. We're delighted to be working with Lagardère Sports, whose knowledge of the market in China will help establish long-term benefits for all our partners and brands that we work with.feedback

Jun 22 2017

We take Formula One very seriously; that doesn't mean we should take ourselves seriously. We let our hair down a little bit – or let our hair get wet today. And it was quite enjoyable.feedback

Jun 22 2017

This is just a Montreal thing. But I think there's other creative things where we can engage one another and really extend the community. It's a great community of people at Formula One, and this was a fantastic event.feedback

Jun 21 2017

Free to air is critically important to us. My vision as it relates to media rights is a hybrid of free to air and pay. Our plan is to balance the two but have a prominent, over the year, free-to-air voice. That is important from a fans, sponsors and relevance standpoint. There is the cauldron full of cash on the pay side and on the other side of the scale you have brand and reach.feedback

Jun 21 2017

Central to the thesis of our management of this extraordinary property is to serve the F1 fan and we are going to do that with rigour.feedback

Jun 21 2017

My view is a 30-70 model of free-to-air to pay, where you have a number of grands prix to be on free to air and then we can play and toil with the pay side to generate revenue that we can reinvest back into the sport.feedback

Jun 21 2017

That deal is an agreement that we inherited. They are done between adult parties at an arm's length and my suspicion is that Sky is very happy and we are going to honour and respect the deals that were in place when we arrived.feedback

Jun 10 2017

We're going to be very consultative going forward and very thoughtful, and we're going to do things in the interest of growing the sport and the fan base. I think looking at that collectively, we'll be having a lot of conversations with our partners before making those decisions, as we've said.feedback

May 27 2017

In F1 we have this extraordinary content cloud that sits above us, and we're probably tapping 1 or 2 percent. Once we get this platform built, a team of us at F.O.G. are going to sit in a room and we're going to apportion this cloud of content over our digital platforms, from more-pedestrian content that would go on the web to the other extreme, where we're going to have a 4k O.T.T. platform, which will be a little more 'inside racing' technology that the more avid fans would find of great interest.feedback

May 27 2017

We're going to burn the incumbency to the ground. We are one of the most – if not the most – technologically advanced platforms in the world of sport. Currently we're in the process of reimagining our digital platforms from web, app, social. Leverage all of these state-of-the-art technologies and user interfaces and user experiences that are in the marketplace, bring in a firm to activate those to best serve the fan, and then we're going to be in the vanguard of the digital experience and be very fan-focused.feedback

May 27 2017

Some of these technologies that are coming into the marketplace we want to experiment with and see where the high-water mark is, but we plan to engage fans in every kind of realm from a technology standpoint. I see the opportunity to use our digital platforms to navigate fans through the F1 experience on a day-in, day-out basis, particularly either side of grand prix weekends, when there's an opportunity to elevate how we engage fans and how we serve them, which I think is very important.feedback

May 11 2017

Formula 1 is undergoing a major evolution and the Spanish Grand Prix is a landmark moment in the brand's history. From the outset, we have focused on getting fans closer to the action and broadening the appeal of the sport. The launch of this weekend's Fan Festival marks the beginning of this journey and we are excited about bringing races to life in this way over the course of the season and beyond.feedback

Apr 18 2017

We have ambitious plans to expand to new markets and seek out exciting brand activation opportunities that will drive new levels of fan engagement.feedback

Apr 07 2017 - Malaysia

Over nearly two decades, the Malaysian Formula 1 fans have proven themselves to be some of the sport's most passionate supporters.feedback

Apr 06 2017

It's always sad to say goodbye to a member of the Formula One family. Over nearly two decades, the Malaysian Formula One fans have proven themselves to be some of the sport's most passionate supporters. As we said in Melbourne, we have big plans for bringing our global fan base closer to the sport than ever before, providing an enhanced digital experience and creating new events. We're looking forward to talking more about these plans as the season progresses.feedback

Apr 06 2017

We will have 21 exciting events to look forward to in the 2018 calendar, with the additions of the French and German races. I'd like to take this opportunity to thank the Sepang International Circuit for their hospitality and professionalism over the years, and their ongoing commitment to motorsport.feedback

Mar 10 2017

There is enormous interest among global brands to align themselves with Formula One and Murray is well suited to lead this division, supporting our incumbent partners and broadening the number of sponsors. Likewise, we are pivoting to a research driven platform that will inform decisions across the company and there is no one better to lead us in that endeavor than Matt.feedback

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