Eric Schiffer on Pepsi

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Last quote by Eric Schiffer on Pepsi

The ad upset a lot of people, but there was no net effect. Perhaps the Kendall Jenner ad was in the same template as 30 years ago. The free publicity that Madonna and Pepsi got back then was huge. In the short term, Pepsi certainly alienated people. But in the long term, it's irrelevant. And sadly, I think United will make a safe landing with all this.feedback
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Apr 12 2017
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